TrusTrace Launches ‘Certified Material Compliance’ Platform to Strengthen Traceability

Updated: Apr 6

By Apparel Resources

This article was published in Apparel Resources March 14, 2022.

TrusTrace, a global SaaS company with a platform for product traceability and supply chain transparency within fashion and retail, has launched TrusTrace Certified Material Compliance, a one-stop solution that enables near real-time traceability at the material level.

The solution covers the broad spectrum of requirements for material compliance including documenting the % of certified versus non-certified material content, supporting different chain of custody models, and covering single component products to multi-component products – thus serving as a single source of truth that bolsters brand confidence in their compliance journey, and supports their own commitments to move to more sustainable portfolios.

TrusTrace Certified Material Compliance is said to give the brands granular visibility into product sustainability metrics, ensuring compliance with standards and regulations, and enabling streamlined decision-making and tighter integration with suppliers worldwide.

The solution directly addresses emerging industry methodologies and pending Government regulations that will require brands to base sustainability claims on verifiable and precise data.

“In the midst of global greenwashing and challenges with unsubstantiated claims, brands and regulators are moving quickly to instill confidence amongst consumers that products are, indeed, as sustainable as they claim to be. Brands that want to establish near real-time traceability at the lot level by mapping the movement of raw materials to finished goods – and automatically calculate the sustainability metrics of those goods – now have a proven solution in TrusTrace Certified Material Compliance,” commented Shameek Ghosh, CEO of TrusTrace.

Shameek further added that, by linking all purchase orders to production steps, certificates, supplier declarations and quality reports on the TrusTrace platform, TrusTrace Certified Material Compliance helps brands manage risk and compliance and allows them to prove sustainability claims with confidence.

Furthermore, the solution can also help identify material waste in the supply chain by intelligently calculating discrepancies between inputs and outputs, thereby supporting greater efficiencies in production while keeping waste out of landfills or otherwise harming sustainability efforts.

The platform launched by TrusTrace has been advocated by Amsterdam-based Fashion for Good, a platform for sustainable fashion innovation, as well.

“Real-time, fibre-forward traceability facilitates industry-wide standardisation of supply chain data, laying the foundation for accurate impact tracking, trustworthy certification and wastestream analytics for fibres, materials and products,” mentioned Katrin Ley, Managing Director at Fashion for Good, adding, “All of these factors play a major role in authenticating sustainability claims, enabling the accurate measuring, and ultimately empowering improvements of ESG metrics within the supply chain alongside facilitating the credible flow of impact data to meet legislative requirements at a product level. For brands, supply chain due diligence and sustainability strategies need material traceability, provided by reliable, digital platforms such as TrusTrace, to build data-informed visibility of supply chain journeys to truly transition to more sustainable practices.”

It’s worth noting here that adidas is an Early Adopter of TrusTrace Certified Material Compliance, as reported by the company.

“As part of its commitment to sustainability, adidas has worked with TrusTrace to gain more visibility into our complete supply chain down to the materials level,” informed Katja Schreiber, Senior Vice President Sustainability at adidas, adding, “The information gleaned from TrusTrace Certified Material Compliance will help us to create even more transparency of our sustainability efforts.”

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